Meixi Xu
student
School of Visual Arts | New York NY
United States of America
Architecture
Design an eatery for an iconic brand with an "open" event space for Harlem. Designing a unique experience restaurant for a well-known Harlem Icon restaurant… more
Muzamil Mutalib
advisor
City University Malaysia
Malaysia
Lecturer specializing in Interior Design and Architecture, with a strong passion for blending… more
This submission transcends the traditional boundaries of restaurant design by weaving together culture, memory, architecture, and community into a singular, immersive experience that both honors Harlem’s rich legacy and propels it forward with dignity and innovation. The design team has skillfully drawn from Harlem’s profound historical and cultural lineage particularly the pivotal eras of the Civil Rights and Black Power Movements to curate a space that is not merely a place to eat, but a sanctuary of identity, dialogue and celebration. The architectural language articulated through the interplay of glass and aluminum does more than structure space, it choreographs a dynamic canvas of light and transparency, subtly evoking the openness and inclusiveness at the heart of the project’s intent. The way natural light animates the space by day, and how the interior comes alive visually at night for passersby, forms a poetic dialogue between the inside and the outside symbolizing the permeability of culture and community exchange.
What sets this design apart is its powerful dedication to cultural storytelling through spatial expression. The facade, artfully layered with vibrant graphic forms, acts as both a visual landmark and an urban tapestry that captures the rhythm, complexity and soul of Harlem. The inclusion of a multifunctional event space within the restaurant is especially commendable, not as an afterthought but as an integral element an architectural gesture that reinforces the idea that food, art and activism are interlinked tools of community empowerment. Inside, the space offers not just nourishment but transformation. Every level and every detail thoughtfully incorporate African diasporic motifs and materials, offering a rich sensory and intellectual experience. From live music and spoken word to sculpture and culinary storytelling, the space becomes a living museum an evolving gallery of Black expression and excellence. It is a tribute to Marcus Samuelsson’s visionary leadership and a tangible extension of the Red Rooster brand’s soul-centered philosophy.
This project exemplifies what architecture can achieve when it listens deeply to its context and responds with authenticity, creativity and social purpose. It is a beacon of resilience, beauty and cultural continuity a truly iconic addition to the Harlem landscape. Bravo to the entire team for this groundbreaking and deeply meaningful contribution.